The @AvalonFYI dispatch is full of snow-day reading for our DC-area friends (and everyone!). Discover how to compete for donors’ attention, the future of paid search, psychological safety, leadership reading recs, and an important save-the-date for Avalon clients! Read more here: Dear friends, Greetings from Scottsdale, Arizona, where Avalon’s senior team is meeting for 2026 […]
In this week’s @AvalonFYI dispatch, check out our current open positions, Avalon’s year-end fundraising recap, second gift strategies, better donor experiences, Martin Luther King resources, and Avalon’s latest award (hooray!). Read more here: Dear friends, With excitement and gratitude, I am pleased to announce that Avalon has been named a 2026 Ad Age Best Place […]
Read MoreYear-end fundraising remains the most consequential moment in the digital calendar, not only because of its revenue impact, but because it offers a clear lens into how donor behavior, channel dynamics, and strategy are evolving heading into the new year. Across the sector, 2025 delivered another strong year-end season. Many organizations saw year-over-year growth in […]
Read MoreIn this week’s @AvalonFYI dispatch, you will find an urgent regulatory deadline, best practices in content marketing, timeless leadership, a warm welcome, and Avalon’s gridiron champions. Read more here: Dear friends, Avalon is getting back to regular routines after the holidays, and I hope you are as well. Our current focus is on year-end analysis, […]
Read MoreHappy new year! In our first @AvalonFYI dispatch of 2026, president and founder Allison Porter shares 9 strategic themes that fundraisers should have on their radars this year. Dear friends, Happy new year! I hope the holidays offered you a welcome break and that you feel ready for 2026. It is my tradition to kick […]
Read MoreAs the digital landscape evolves, driven by privacy shifts, AI-powered search, and changing donor behaviors, questions naturally arise about the future effectiveness of advertising. While evolutions to donor behaviors are expected and do require adjustments to paid media strategy, the digital landscape continues to be full of opportunities for nonprofits, and organizations that adapt strategically […]
Read MoreIn a rapidly evolving digital landscape defined by fierce attention competition, nonprofits will need integrated, adaptive, data-driven strategies to stay ahead. Paid media remains a powerful growth engine, and the impact AI has on donor discovery and decision-making will be a key focus in our 2026 strategies, especially within the search channel. As search engine […]
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